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It may sound ordinary, but the impression that grandparents leave can be extraordinary. Aunt Sadie's is named for Sadie Denton Schnetzer, there are countless businesses worldwide named to honor and memorialize people's family and friends. So often when you see the name and image of a person on a product it's easy to assume it's purely the outcome of an ad agency's creative brainstorming. It's also possible that the name and image you're seeing on a product was a real person who three-quarters of a century ago was in her kitchen baking chocolate chip cookies, or watching Lawrence Welk on television, or just sharing a giggle with a grandson on her lap.

Owning your own business isn't alway as easy as it appears and putting it into words almost makes it sound like there's some regret, in which this blog author/business owner has none. If you're up for it could be the most exciting roller coaster ride you've ever been on, filled with exhilaration, fear, despair, confusion and hopefully lots of fun and success. As a business owner, your journey may be as different and varied as the product(s) you sell, but Aunt Sadie's has learned that longevity for a small business is fueled by passion from the owners and that employees are a company's greatest asset.